LGBTQ+ (adj.)
No need to overthink it, just follow the simple rules: capitalize “Gay” when it’s part of someone’s identity, capitalize “Pride” for events or special things, and always use capital letters for them acronyms like LGBTQ. Definitions were drafted in collaboration with other U. See acknowledgements section. 
AP Style Updates
Note: Queer should follow the capitalization rules for proper nouns (the Q in Queer should be capitalized). Example: Although my best friend is a lesbian, she also uses Queer woman to identify herself. She explains that Queer helps her to also include her nonbinary gender identity. This guide is not intended to be definitive or comprehensive. This guide is updated regularly as language is always changing.
Stylebook on LGBTQ+ Terminology
Capitalize Pride when referring to events or organizations honoring LGBTQ communities and on subsequent references. Lowercase pride when referring to generic events or the general concept of LGBTQ pride. Examples: “Are you going to Pride?” she asked. Several cities are holding Pride events this weekend. He attended a gay pride parade. Remember Me. As language evolves, we decided to deliver a new series of AP style updates that may be helpful for communicating on and around emerging topics. Glossary of Terms
Only capitalize it if it's a Noun. English is a germanic Language and thus uses the same Rules as German, where every Noun is capitalized. all other Words are left uncapitalized, even if they are derived from proper Nouns or come at the Start of a Sentence. Language is dynamic; this is especially true for people who identify as lesbian, gay, bisexual, transgender, Queer, intersex, asexual, and other sexually-minoritized identities as indicated by the plus sign. Below is a list of words which, at the time of publication, are accepted. Should I capitalize the sexuality "gay"?
Sexual orientation is a part of individual identity that includes a person’s sexual and emotional attraction to another person and the behavior and/or social affiliation that may result from this attraction. . Reading & Writing Center
Glossary of Terms: LGBTQ Definitions were drafted in collaboration with other U.S.-based LGBTQ community organizations and leaders. See acknowledgements section. Additional terms and definitions about gender identity and gender expression, transgender people, and nonbinary people are available in the Transgender Glossary. Are we missing a term or is a definition outdated? Email press@ . 
Sexual Orientation
Capitalize "Pride" in reference to Pride Month and as shorthand for a propername or event after first full reference. Examples: The NYC Pride Parade is Sunday. .
When to Capitalize Gay
LGBTQ+ (adj.) Per AP Style, LGBTQ+ is acceptable in all references for lesbian, gay, bisexual and transgender, or lesbian, gay, bisexual, transgender and questioning and/or queer unless it is part of an organization’s name or a quote. .